With Universal Analytics now sunsetted, GA4 isn’t just an upgrade — it’s a complete rethinking of how data is collected and interpreted. At Inboundly, we set up GA4 to track what matters most to your business — ensuring complete, compliant, and consistent data that fuels smarter decisions and sharper performance.
Most businesses either under-track or over-complicate GA4. This leads to poor data hygiene, compliance issues, and missed insights. A well-executed GA4 setup ensures accuracy, scalability, and alignment with your business goals.
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